November 4, 2009

This just in: People who are completey wrong nonetheless making money in the book biz

by

Peter Kindersley

Peter Kindersley

It was a dramatic statement: “The book is dead,” said Peter Kindersley, the founder of Dorling Kindersley — better known as DK Press. He said this in London in 1992 when he was launching the world’s first insteractive CD ROM.

And as an article in The Australian by Damon Hurst notes, “Ashes to ashes, dust to dust. A book is a book, as a film is a film, as a CD ROM is an old-fashioned storage device. So what’s the moral to this story? … Kindersley made a lot of money but he got one thing wrong. Books survived.

Dennis Johnson is the founder of MobyLives, and the co-founder and co-publisher of Melville House. Follow him on Twitter at @mobylives

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