Choose Your eReader: Compare and Contrast
by Paul Oliver
Amazon’s declaration of war on brick & mortar stores has lead to many powerful and creative responses from retailers. None though, so cleverly efficient as this chart (DOWNLOAD THE PDF), which is easily my favorite response to date.
This amazing distilation of Amazon’s world view came to us courtesy of Bruce Dadey, a bookseller who works in Guelph, Ontario. It charts the various retail options consumers will have access to based on their choice of eReader.
Bruce created it in hopes that fellow booksellers might put it up in their stores and share it via email. You can get the full image by downloading the PDF.
Paul Oliver is the marketing manager of Melville House. Previously he was co-owner of Wolfgang Books in Philadelphia.